Veritas/Authenticity Introduction

Veritas / Authenticity Introduction
Veritas is the name given to the Roman virtue of truthfulness, which was considered one of the main virtues any good Roman could possess. You may have heard the Latin phrase, in vino veritas, meaning in wine there is truth.

Now, we are certainly not advocating for you to get drunk during this lesson. A glass of wine or a beer is perfectly fine. But for this lesson, we are taking veritas in truthfulness and applying it to your authenticity. To who you are as a person.

And then being able to develop a personal brand. And communicate that brand during a job interview and to others in your community. Our lecturer for this lesson is Lindsey Pollak-- a New York Times best selling author and a branding expert. I hope you really find this lesson meaningful.

Lindsey Pollak's Bio Page

Understand why taking a deliberate approach to building your personal brand is so important to making a successful transition and advancing in the corporate workforce.

Identify ways to begin building and improving your professional brand.

Create an effective LinkedIn headline that begins to help build your professional brand.


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